Klout just got sexy. And I called this one, unfortunately.
A year ago in the first article I wrote about Klout, I predicted that social scoring systems would fragment along different demographic lines:
“Forget about Klout scores, there will be competitive rating systems for everything and it will be available to anybody at a push of a button. Wouldn’t it make sense to assign numbers for single people on the dating scene based on user ratings?”
Well, it is happening. I spit coffee on my computer keyboard when I read this announcement:
CrushBlvd, a startup based in Silicon Valley and purveyor of eye candy, launches a new social networking site for beautiful people. CEO Tina Lee points out the highlights of her new venture, “Looking at and connecting with beautiful people is fun, but it’s hard to find and socialize with them on an everyday basis. CrushBlvd solves this problem by creating a beautiful community that encourages social interaction.”