For marketers, 5 important new features on Instagram

The visual social media site is a great platform for organizations to reach and engage with established and potential customers. Here are recent developments you should know about.

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Ragan Insider Content

Instagram has the highest engagement of any social media network and has eclipsed all such platforms except Facebook in monthly active users.

For a platform that is so successful at engagement and growth, it is shocking to imagine any need to change. Still, despite its success, Instagram could be generating more revenue. For social media platforms, that is the primary impetus for change, and Instagram is no exception.

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