Free guide: How to boost engagement and business success

Staff surveys. Personalized content. Digital screens displaying customer comments. These are a few of the tactics used by organizations that successfully engage their employees.

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The topic of engagement has been around for decades—so long, in fact, that in some corners of the business world it has lost its luster in favor of trendier fads.

Pity, that. Far from being a passing fad, engagement is one of the best indicators of organizational success, says Larry Emond, managing partner at Gallup, the survey and management analytics and advice company.

Emond explains the urgency of cultivating an enthusiastic workforce in a free, downloadable guide from Ragan Communications and RMG, “How to boost employee engagement.”

Organizations that have high engagement score better in just about every significant goal that companies pursue, among them revenue, profits, health care and safety, he says.

“You name the metric, it consistently shows that work groups that are in the same part of the company, those work groups that are high in engagement will significantly outperform those that aren’t,” Emond says.

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