How Pinterest can boost your press release results

Check out these five techniques to use the online pinning service to augment the reach of your message.

Ragan Insider Premium Content
Ragan Insider Content

Pinterest is taking over social media. Why not? It’s fun, highly addictive and newly announced as the third-most-popular social network in the world. It’s creeping up on Facebook with 11-plus million users.

How can you use that popularity to expand the reach of your press releases? Try these tactics:

1. Add an infographic to your release, then pin it.

Including a relevant infographic with your press release is a fantastic way to give media and news outlets a visual to go with your story, plus it takes advantage of one of the most popular ways to share data.

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.