How to best replace the (print) employee newsletter
Declining paper use might mean the end of the venerable employee newsletter, but duplicating them electronically might not be the answer either.
The venerable employee magazine or newsletter may soon join the dodo, but attempting to duplicate them electronically might not be the answer either. Here’s why:
Instead, collaborative Intranet-based tools, such as SharePoint, allow communications professionals to focus more of their energies on developing content than worrying about template design and production.
Unlike a static electronic publication—such as a PDF newsletter—a Web-based platform draws its content from a database. Therefore the text and images stored in the database can be changed instantaneously.
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