EMPLOYEE ENGAGEMENT How to break through messaging fatigue Your employees—and other stakeholders—are overwhelmed with constant COVID-19 updates. What can you do to break things up and spark joy? By Ted Kitterman@tedkitkatSept. 18, 2020 SHARE Ragan Insider Premium Content In “Made to Stick” by the Heath Brothers, they state that common sense is the enemy of stickiness. If it’s expected and intuitive, it’s less likely to be remembered. To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.