How to write a perfect LinkedIn summary

Writing about yourself isn’t easy, but this three-step process can help you write a LinkedIn summary you’re proud of.

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You have 30 seconds to describe yourself. Can you do it?

With a LinkedIn summary, that’s all the time you have. No one wants to read your entire work history (a main reason why short personal stories are a game-changer on a cover letter).

The summary section requires brevity and critical thinking. You must boil down your essence to a tight few lines that people will remember.

So, let’s begin.

Step 1: Who are you, really?

In a nutshell, what are you known for? What’s your identity? Who are you?

That sentence is the root of your summary and its opening line. In a clear voice, tell LinkedIn users definitively what you’re all about. It’s a useful exercise to describe yourself in less than 10 seconds.

Here’s my opening line on LinkedIn:

I am a marketing professional who works with business owners and young professionals to improve their writing and communication skills.

At my professional core, that’s who I am.

Step 2: What do you do?

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