As editor-in-chief of The Magazine of Yoga, Susan Maier-Moul works with writers and editors in the United States and Europe who often won’t scroll down through long discussions in email threads.
“You can be doing it from a laptop on a train,” she says. “You don’t have to be in the office. You don’t have to go to your tech guy to ask for some space on the server.”
Inspired by a recent post in Inc.com, we asked how companies generate ideas from staff members. The suggestions ranged from financial incentives to instant-message “idea storms.”
But everyone seems to agree that new digital tools provide unprecedented ways to crowdsource and cross-pollinate ideas.
Idea generation is essential