Social Media HP’s Facebook games increase traffic, engagement The PC maker gave college students a chance to win scholarships and new computers for their friends by making profiles and watching videos. By Matt WilsonOct. 13, 2011 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.