Social Media If Google+ is a ‘ghost town,’ is it worth the effort? The social media site is signing up a ton of users, but they aren’t doing much. Still, social media experts say it’s worth keeping at it. By Matt WilsonMarch 1, 2012 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.