Ask any Baby Boomer and he or she will be quick to tell you just how much the PR industry has changed in recent years.
PR pros used to strive to land segments on the evening news, and now they work to get their brands to trend on Twitter. They’ve swapped news clips for news links and focus groups for Facebook fans.
There’s no denying times have changed, and most of that change stems from evolving technology. An infographic from Inkhouse.com highlights the many ways the industry has grown.