Infographic: How to attract, retain and engage Gen Z employees in 2019

Communicators can reach this ascendant demographic by showcasing their company’s authenticity, social awareness, flexibility and opportunities for professional growth.

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How to reach Gen Z

Every generation has its own communication quirks, preferences and habits.

Gen Z’ers—61 million of whom are poised to enter the U.S. workforce—are no exception. These youngsters are tech-savvy, socially conscious and eager to collaborate. They also have particular expectations about communication.

Silver Swan Recruiting has an infographic to help you reach this emerging group. To help you attract Gen Z’ers, creators of the piece cite data from several sources, including these insights:

The piece also offers insights into Gen Z’s communication preferences—some of which might come as a surprise.

What do Gen Z’ers want from an employer? The piece states:

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