SEO Infographic: How to bolster your SEO performance on Google Nine in every 10 online searches is done through the platform, so you must understand its rules and how to follow them. Here are some tips. By Ted Kitterman@tedkitkatOct. 23, 2019 SHARE Is your website fully optimized for Google Search users?Google holds the crown with 92.2% of online search traffic. The next closest engine is Bing, with 2.6%. That means focusing on Google can be a great way to prioritize. To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.