Infographic: Photo posts get 120% more engagement on Facebook

Including photos in your Facebook posts will garner more likes, comments and overall engagement. Get ready. You’re going to want a camera and a graphic designer.

They say a picture is worth a thousand words, but those who work in social media might be more inclined to say a post with a picture is worth 120 percent more engagement than a post without.

Or something like that.

An infographic from Wishpond examines the impact of photos on Facebook engagement. To put it simply, they make a large impact.

Photo posts on Facebook receive 53 percent more likes than the average post.

That’s impressive.

But better yet, photo posts attract 104 percent more comments and see 120 percent more engagement other posts.

If you’re not convinced you should add some photos to your content lineup, take a look at the full graphic. You won’t be able to resist.

(View a larger image.)

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