Infographic: The science behind Twitter success

Do Twitter Ads work? How many hashtags does it take to drive retweets? How should you handle URLs? Read on for the answers.

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Ragan Insider Content

Twitter’s popularity has ebbed and flowed over the years, but it’s still a dominant social media network.

In fact, 57 percent of businesses are spending at least 50 percent more on Twitter marketing than they were two years ago, an infographic from SocialBro and HubSpot says.

What are those businesses doing to up their game?

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