Social Media Infographic: What makes a brand social? Hint: It’s doesn’t matter which network a brand is on or how many fans it has. By Kristin Long@KristinMLongNov. 18, 2011 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.