Infographic: Why do people follow brands online?

Nearly 48 percent of people who follow a brand on Twitter typically consider that brand for future purchases. Are you catering to your online customers?

By now, most companies know that creating positive online brand experiences leads to loyal customers.

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.