If you’d like to attract more business, make your brand more personable and double your marketing power (and who wouldn’t?), there is a simple solution.
Get your CEO on social media.
It’s easier—and more beneficial—than you might think, an infographic from Groove Digital Marketing says.
Here are just a few benefits of a social CEO:
1. It makes your organization more personable. CEOs can show a brand’s personal side. Eighty-two percent of people are more likely to trust an organization whose CEO and employees are active on social media.