MyStarbucksIdea.com: Patronizing content or good idea? As part of an initiative for “transforming the Starbucks customer experience,” the Seattle coffee maker has launched a new, social Web site for customers. By Ragan StaffApril 8, 2008 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.