PR lessons from Ron Burgundy
As “Anchorman 2” hits theaters, you too can become a legend.

The much anticipated film “Anchorman 2” hits theaters on Wednesday, and the MediaSource crew can’t wait. As a team of trained television journalists turned PR pros, the legendary antics of Ron Burgundy captivate us all and provide endless office humor.
Something we’ve all wondered, however, is what it would be like to be Burgundy’s PR rep. Let’s face it, he’s politically incorrect, unpredictable, and dumber than a lamp (even though we all love lamp). The truth is, no matter how many leather-bound PR books we have in our arsenal, we can all learn a thing or two about PR from Ron Burgundy.
1. If it’s “kind of a big deal,” say so!
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