PR takeaways from Maria Sharapova’s doping crisis

The tennis star shocked fans and the press when she revealed she had unwittingly taken a proscribed drug. How she handled the scrutiny is something all PR pros should note. Here are a few takeaways.

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.