BURN AFTER READING
Download the BURN AFTER READING PDF
Pre-Conference Workshops
9–11 a.m.
Crafting a shatterproof, comprehensive crisis plan to protect your organization
Nick Lanyi, Ragan Consulting Group
11:10 a.m.–1:10 p.m.
Act fast: Brainstorm your response to a crisis in real time
Taylor Wilson, Nebraska Medicine
Paul Baltes, Nebraska Medicine
Nick Lanyi, Ragan Consulting Group
2:15-4:15 p.m.
Strengthen your reputation by preparing for inevitable cyber crises
Ashley Stewart, Ragan Consultant Group
Kristin Miller, Ragan Consulting Group
Main Conference
8:30–9:30 a.m.
OPENING KEYNOTE
Communicating during times of disaster: Setting the stage for crisis response
Vivi Siegel, Centers for Disease Control and Prevention
For free web training or to order or download a free manual from the CDC, click here!
9:40–10:30 a.m.
Responding to the unexpected: How communicators can handle last-minute crises (this deck is not available)
Shekinah Young, Principal Foundation
10:40–11:30 a.m.
Working with journalists when reputational disasters strike (separate decks below)
Greg Galant, Muck Rack, The Shorty Awards
12:30-1:20 p.m.
Prepare your team to mitigate PR crises in a digital world
Jason Alderman, Clover Health
1:30-2:20 p.m.
Reaching audiences with the right messages when crises hit
Bryan Ming Wang, University of Nebraska-Lincoln
Monique Farmer, Omaha Public Schools
2:40–3:30 p.m.
Taking a stand amid political and societal turmoil
Sean Greenwood, Ben & Jerry’s
3:40 p.m.-4:40 p.m.
CLOSING KEYNOTE
Putting preparation to work: How Nebraska Medicine activated during the Ebola crisis
Paul Baltes, Nebraska Medicine