Thank You
Thank you for attending Ragan's AI Certificate Course for Communicators and Marketers, moderated by Jess Zafarris, director of content at Ragan Communications and PR Daily. Below are the slide decks from the presentations, homework assignments and bonus takeaway materials.
Click here (Week 1, Week 2, Week 3) to view our event slides with additional awards, events and council information.
Materials are intended for attendee use only. Please do not distribute.
We encourage you to bookmark this page or save the URL for future use.
Wednesday, October 25
Week 3: Measuring the Magic
Oct. 25, 1-3 p.m. ET
AI + Human Fusion: Measuring Success and Navigating Legal Considerations
Stephanie Nivinskus, CEO, SizzleForce Marketing - slides
Olubukola (Buki) Ogunsakin, Emerging Tech Lawyer, Principal, BBO Solicitors - slides
Watch the session recording here
Wednesday, October 18
Week 2: Hands-On AI Creation
The Art of the Prompt: How to Generate Tailored, Top-Notch Writing and Imagery
Stephanie Nivinskus, CEO, SizzleForce Marketing - slides
Richard Harbridge, CTO and owner, 2toLead - slides
Watch the session recording here
HOMEWORK: Create a fun graphic for your brand’s social media channels or a newsletter in your generator of choice (we recommend Ideogram for beginners), and come prepared to discuss the resulting creative, legal and ethical concerns surrounding AI in Part 3 of our course.
Wednesday, October 11
Week 1: Understanding AI in Marketing
Oct. 11, 1-3 p.m. ET
Marketing and Comms Magic: Elevating Communications and Audience Engagement with AI
Stephanie Nivinskus, CEO, SizzleForce Marketing - slides
Julia McCoy, President, Founder, Author, Content at Scale, Content Hacker - slides
