VP, Engagement Strategy - Evoke Giant
Bettina Papirio has nearly 16 years of experience in marketing, communications, and strategic consulting, with expertise spanning global brand development, digital marketing, social media, public relations, and influencer programs. Through her various agency and corporate roles, she has built a reputation as a collaborative, resourceful leader with a commitment to excellence and an established track record for delivering results based on sound strategy. She has worked with clients in technology, consumer goods, automotive, health and wellness, and banking, covering a wide range of strategic needs and program objectives. Bettina is no stranger to complex global marketing challenges and has experience in brand strategy and tactical execution for both emerging and established companies. She also is an advocate for elevating women in digital roles as a founding member of TogetherDigital in San Francisco.