Emily Washcovick is a senior business outreach manager at Yelp. She hosts informational sessions with local business owners in Chicago and the Twin Cities to educate them on best practices for navigating the world of online reviews. She works with local business owners interested in utilizing Yelp to help grow their business. She also hosts a series of webinars on subjects relevant to business owners and regularly contributes content to Yelp's "Blog for Business Owners." Washcovick also acts as a liaison between the small business community and the different divisions within Yelp.