Consumer Tech Pitch Tank

Editors share new story trends and placement secrets

Lisa Johnston

Strategic content manager - Sourcing Journal

Lisa Johnston is strategic content manager for Sourcing Journal at Penske Media, where she develops and produces digital content for the B2B brand. Prior to Sourcing Journal, she spent 15 years as an editor at TWICE, a B2B print and digital brand in the consumer tech industry. She's fielded thousands of pitches from both freelancers and PR reps, and has received the awesome "Dear [Name]" solicitation more times than she can remember.