Brand Storytelling During a Crisis

August 4-5, 2020

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Melissa Romig

Digital Marketing Director - Sperry

Melissa Romig is the Digital Marketing Director at Sperry. She’s a data-driven, consumer-centric marketer known in the industry for her passion, problem solving and leadership.  At Sperry, Romig uses her extensive digital experience to lead her team in driving strategy, execution and optimization of all digital brand marketing initiatives. Her team’s campaign for the launch of the BIONIC Collection in 2019 won a Ragan Content Marketing Award, a Shorty Social Good Award and was a finalist for a Brandweek Constellation Award.