![Rachel Vandernick](https://s39939.pcdn.co/wp-content/uploads/2022/05/Screen-Shot-2022-05-18-at-11.12.50-AM-e1652890386697-300x300.png)
Rachel Vandernick
Founder - The Vander Group
Rachel Vandernick is the founder and lead consultant of The Vander Group, a digital marketing company for internet-obsessed brands. She has spent the last decade working with medium-to-large tourism, beauty/retail, ecommerce and food/beverage brands globally. As a consultant, she specializes in helping consumer-facing brands build profitable and scalable digital marketing channels including paid (PPC) and organic search (SEO), paid social and influencer activations. She is a frequent conference speaker on special topics in SEO and writes regularly for industry publications including Search Engine Journal and Moz.