Rolling out the red carpet for new employees

See the absurd and hilarious lengths one Indian firm went to welcome new recruits

During the dot-com boom that began about a decade ago in the U.S., the business press was full of stories along the lines of crazy things Silicon Valley companies would do to recruit and retain new people.

These days it’s India’s IT industry that’s going through this recruitment grind, and it’s Indian IT companies looking to build competitive karma with fancy recruiting tactics—tactics one company took to their elephantine extreme this summer.