PR Should Florida try to rehab its image? Already considered by many to be synonymous with dysfunction, the state was recently named the nation’s ‘worst.’ Should it fight back with PR fire, or just embrace the ire? By Robby Brumberg@robbybrumbergJan. 31, 2018 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.