Simple tips to refresh your SEO strategy

Keywords are crucial, but to win the Google game your site must be mobile-friendly, fast-loading and peppered with relevant links.

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Ragan Insider Content

SEO tactics change all the time.

One thing that doesn’t change: There’s more to search engine optimization than dropping keywords into text. Google and other search engines are continually tweaking their algorithms to deliver the search results that users want.

Here’s a refresher to make sure your SEO efforts align with the prevailing rules of the game.

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