From Throwback Thursday to Wellness Wednesday, social media trends get lots of users talking. Inserting yourself into the conversation is a great way to drive traffic to your site, build brand awareness and gain followers.
Here are social media trends you can use in your campaigns every day of the week.
Monday Blues (#MondayBlues) or Manic Monday (#ManicMonday)
Everyone can relate to a case of the Mondays. The #MondayBlues tag is popular for conversations surrounding being tired from the weekend, bogged down because it’s raining or even sharing bluesy music.
#ManicMondays are for those who prefer their Monday be higher-energy than those in the #MondayBlues crowd. Office workers and professionals love participating in this social media trend that is characterized by sharing photos of piles of office work, slogging through emails or having a coffee break pick-me-up.
Transformation Tuesday (#TransformationTuesday)
Tuesday’s trend is devoted to personal development. Users share the tag #TransformationTuesday to post pictures of their workout goals, inspirational quotes and ideas for betterment. This social media trend could be perfect for businesses when sharing photos of a new renovation or unveiling a new product.
Wellness Wednesday (#WellnessWednesday)
Similar to Tuesday’s trend, #WellnessWednesday is about personal health and wellness. Social media users tag photos and tweets sharing small ways they are focusing on their health. Companies use the tag to promote healthy products and start conversations.
Throwback Thursday (#TBT)
#TBT is a popular choice for social media users to share childhood photos or more recent memories. Use the Throwback Thursday tag to share your company’s history and story.
FoodieFriday (#FoodieFriday) or Follow Friday (#FollowFriday)
#FoodieFriday is a fun way users share pictures of food, making it a great trend for restaurants to seize.
#FollowFriday, or #FF, was created as a way to encourage users to follow others and explore new interests. This can help spread the word about your business, your employees and partners.
Something marketers of the Internet quickly learned is that adorable pictures of cats sell. Inserting #Caturday into your social media marketing plan will make your followers want to ooh, ahh and keep reading your updates.
Selfie Sunday (#SelfieSunday)
Sundays are not immune to social media trends. #SelfieSunday encourages sharing photos of what’s happening in your world. Use this tag to share more about your business, your employees or showcase a valued customer.
These social media trends are a way for businesses to engage with fans on social media using common topics to start conversations. Using trendy hashtags tells followers you’re up to date on the industry and enjoy conversing with them.
Do you have any favorite social media trends you like participating in? Please share in the comments below.
Beth Adan is a publicist at Three Girls Media, Inc., a boutique public relations and social media management agency located in the greater Seattle area. A version of this story original appeared on the company’s blog.