Writing & Editing Stop ‘utilizing’ these words! The owner of a PR shop highlights a variety of words—some of which were invented or popularized by PR pros—that we all should avoid. By Dorothy CrenshawOct. 2, 2012 SHARE Ragan Insider Premium Content To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.