Study: Workers unimpressed with internal communication efforts

Most employees aren’t getting the message, new research finds, but you might buck the tide and succeed if you use popular channels and platforms.

If a recent survey conducted by IDG is any indication, probably not. Of the 1,050 workers surveyed, just 39 percent said employee communications were “easy to understand” and “readily accessible.”

Thirty-five percent of employees said the materials at their company were “comprehensive enough,” and just 28 were pleased with the level of personalization in internal messaging.

The survey found that tenured employees expressed more displeasure about workplace communication than new hires, including gripes about timeliness, ease of access to materials, and ranking engaging content and formats.

That’s a troubling trend for those concerned about retention, engagement, productivity and morale.

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