The American Heart Association has an excellent opportunity for a Marketing Manager supporting our National Center office that is located in Dallas, TX. This role can be home based.

As a Marketing Manager , you’ll wield your expertise to craft and execute dynamic marketing and communications strategies, propelling our organization’s products and services to new heights in the market. With a blend of specialized knowledge and eagerness to learn, you’ll tackle diverse projects across multiple disciplines, gaining invaluable experience along the way.

The Association offers many resources to help you maintain work-life harmonization through your changing needs and life situations. To help you be successful, you will have access to Heart U, our award-winning corporate university, as well as additional training and support, locally.

#TheAHALife is our company culture, our way of life, reflecting our diversity, equity & inclusion, our focus on work-life harmonization and our Guiding Values. Discover why you will Be Seen. Be Heard. Be Valued™ at the American Heart Association by following us on LinkedIn , Instagram , Facebook , X (formerly Twitter) , and at heart.jobs.

Responsibilities

• Research, create and design materials for targeted marketing communications campaigns that highlight the organization’s products/brands/services to an array of audiences
• Work with internal partners to build and implement strategic marketing and communications strategies and deliverables that enhance the organization’s relations with sponsors, the public, government and regulatory authorities, stakeholders, volunteers, donors, and employees
• Work closely with cross-functional teams to support revenue goals by creating appropriate materials and presentations
• Create digital and social media campaigns to increase lead generation and sales
• Coordinate and disseminate communications to reach defined audiences and meet specific program objectives
• Monitor trends to keep informed of developments in relevant fields. Use this information to help internal clients creatively achieve their goals
• Lead multiple projects by managing time effectively, prioritizing work assignments, being flexible to changing requests, and ensuring deadlines are being met

Qualifications

• Bachelor’s degree or equivalent experience
• At least 3 years of experience in marketing, marketing communications, or public relations
• Solid understanding of strategic communication planning and implementation, pitch deck development, and email and digital campaign creation
• Experience developing value proposition and B2B messaging
• Excellent computer skills, including experience in Microsoft 365 and Adobe
• Possession of creative flair, conceptual/visual ability, and originality
• Strong interpersonal skills, with the ability to effectively present to executives and volunteers, and collaborate with internal and external stakeholders, while demonstrating excellent written and oral communication skills
• Ability to travel 10% of the time per year to attend events and conferences

Compensation & Benefits

The American Heart Association invests in its people. Here are the main components of our total rewards package. Visit Rewards & Benefits to see more details.

ABOUT THE COMPANY

As we celebrate our Centennial year, we invite you to join us in shaping the next century of impact. Be a relentless force for a world of longer, healthier lives as we remain devoted to a future of health and hope for everyone, everywhere. At the American Heart Association, your contribution matters, and so does your career.

The Association offers many resources to help you maintain work-life harmonization through your changing needs and life situations. To help you be successful, you will have access to Heart U, our award-winning corporate university, as well as additional training and support, locally.

#TheAHALife is our company culture, our way of life, reflecting our diversity, equity & inclusion, our focus on work-life harmonization and our Guiding Values. Discover why you will Be Seen. Be Heard. Be Valued™ at the American Heart Association by following us on LinkedIn , Instagram , Facebook , X (formerly Twitter) , and at heart.jobs.

Building on over 100 years of trusted leadership in cardiovascular and brain health, by 2028 the AHA will drive breakthroughs and implement proven solutions in science, policy, and care for healthier people and communities. The greatest discoveries in health must reach everyone where they are.

At American Heart Association | American Stroke Association, our mission is to be a relentless force for a world of longer, healthier lives, regardless of race, ethnicity, gender, gender identity, religion, age, language, sexual orientation, national origin and physical or cognitive abilities. We’re committed to ensuring our workforce, workplace culture and mission have a shared impact across a diverse set of backgrounds.

EOE/Protected Veterans/Persons with Disabilities