This communicator was disappointed to learn her company isn’t ready for social media. Is yours?
Back on the job, fresh from the Ragan Corporate Communicators Conference in early May, I experienced that common post-conference buzz known as “renewed energy.” I was gung ho on social media from the various sessions on how CEO blogs, podcasts and wikis are transforming corporate communications and giving employees a greater voice. My cubical environs, however, reminded me to proceed cautiously and the words of Dr. Phil echoed in my head: Lower your expectations.
Undaunted, I forged ahead and scheduled a meeting with IT, even as I fought off Dr. Phil’s advice.
Our internal publication is already posted as a PDF online; individual stories and related materials are included on our intranet. Why not post a story and follow it with a discussion box?
Let readers comment, colleagues praise co-workers, employees share similar best practices. It makes so much sense. Why not join the social media revolution and expand our workplace dialogue!
IT knows why.