The best—and worst—times to send an email
Want people to open your email (and maybe click a link)? You had better pay attention to the data in this infographic.
Despite the marketing and PR world’s love affair with social media, email remains a key component of any media relations or marketing campaign. Plus, it’s the primary way agencies and clients stay in touch. Whether we like it or not, email isn’t going anywhere, at least not in the near future. For those professionals whose livelihood depends on email open rates and click-through numbers, an infographic with data from email software provider GetResponse will be of great use. GetResponse analyzed more than 21 million emails sent by its clients during the first quarter of 2012. Among the findings:
Become a Ragan Insider member to read this article and all other archived content.Sign up today
Already a member? Log in here.
Learn more about Ragan Insider.