The fallacy of ‘instant’ employee engagement

It’s not something that happens overnight like some ‘miracle’ weight-reduction formula. Empowering your staff requires diligence, time and measurement of key factors.

Ragan Insider Premium Content
Ragan Insider Content

Several months ago, I wrote an article suggesting that employee engagement had come of age.

The detractors were coming out of the woodwork and challenging the statistical relevance of engagement surveys. Were they causal or correlative? Doesn’t matter. Do they work? The answer is absolutely yes.

So, why should we all be angry about where the market is going today? Many people are now selling “instant” solutions to employee engagement: “Use this technology and your employees will become engaged right away.”

What a load of rubbish. Employee engagement is about the culture of leadership in a company. It isn’t about finding the latest fad.

It seems employee engagement is becoming like our wonderful diet industry: “Take this supplement and melt the pounds away! No need to exercise!” Please.

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.