The PR pro’s holiday gift guide

If you had god-like powers, what perfect holiday gifts would you give family, friends, clients and colleagues? Here are some fantasy (and some real) answers.

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It’s the holiday season, and you’re likely doing holiday shopping. You’re looking for the ideal gift for family, friends, and of course—your co-workers.

Searching for ideas? Well, look no further. Here is a handy gift guide for the PR professional and all your friends:

Your favorite client or spokesperson: A story of their dreams

For your favorite, most deserving client, what could be better than a feature story about the client that’s both accurate and amazing—in a top outlet? A story that reaches the target audience and hits it out of the ballpark with page views and on social? A dream come true. The best gift ever for your favorite client.

(Note: By now you’ve figured out this is a “handy” gift guide, but maybe not so much a realistic one. Read on…)

All your other clients: A party box

Nothing says appreciation like a custom party box for clients with whom you’ve worked daily for the past 12 months. Celebrate your achievements. Get ready for an even better year.

Co-workers who had a stellar year: A bottle of liquor

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