Try these 4 techniques when writing about yourself

Your personal brand is essential in today’s information-saturated world. These tips can help you represent yourself and your achievements without braggadocio.

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“Don’t toot your own horn!”

It’s an admonishment many of us heard growing up—a call to stay humble and avoid narcissistic tendencies—but does it still serve us today?

In a world filled with online communities and virtual networking, how do you balance humility with sharing your unique voice?

If you don’t toot your own horn, who will? I’ve found many people struggle with just that question, and it paralyzes them when they are asked to write about themselves, which happens a lot in today’s professional world.

Whether it’s completing a social media profile, a blog bio or an introduction for a speaking gig, we’re called to talk about ourselves more and more.

It’s essential to find a balance between the conflicting impulses of not bragging too much and putting yourself out there confidently.

I know marketing professionals who can write entire websites for other companies but can’t write a paragraph for their LinkedIn profile. So, how do you break this impasse?

You know you best

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