“There will be absolutely no difference,” HARO founder Peter Shankman told Ragan.com. “I’m still running HARO; the editors are still running HARO. And we will never charge—it will still be free.”
HARO links journalists and sources by sending subscribers three e-mails each business day with requests from journalists and bloggers. The service is supported by ads, which are presented in a usually quirky write-up at the beginning of each e-mail. More than 100,000 PR pros and small-business owners subscribe to HARO.
Subscribers can expect the same three e-mails a day; they will have the same look and will continue to feature ads, Shankman explained.