But then one day, you can’t ignore it any longer.
While I was sipping a glass of wine at one of our events last year, a PR woman approached me with a look that every CEO can spot from across the room: She had something to say, and it wasn’t going to be pretty.
“Mark, let me first say that we love your company,” she said somewhat ominously. “Look, your website needs help. It’s cluttered, stodgy and impossible to navigate. You guys can do better than that.”
She was right. I knew it. Though our loyal readers embraced Ragan.com heartily when it debuted three years ago, it had since been eclipsed by a new generation of content sites. These new, leaner sites put a premium on speed, simplicity and community.
Welcome to the new Ragan.com—our attempt to provide all of you with a better product.
Here’s what I’d like you to know about the new site:
• We’ve stripped it down. The old Ragan.com offered an impossible 33 navigation tabs. Our new site condenses content into five topic categories: internal communications, PR, writing and editing, social media and speechwriting.