What’s the future of social media marketing?
All signs point to a surge of Facebook Messenger ads and video, as well as short-lived content.
If you’ve noticed waning engagement, however, it might be time to adjust your efforts. Here are three social media trends that are poised for huge growth in the coming years:
Facebook Messenger
More than 2 billion people are now regular Facebook users. This behemoth platform—Messenger in particular—will probably remain an important part of your marketing strategy for years to come.
More than 1 billion people use Facebook Messenger. It’s fertile ground for ads, video, chat bots and other marketing interactions. Some believe Messenger will become the new email.
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