10 ways to reach non-desk employees

Nurses, bartenders, cashiers, factory workers and others can be hard for communicators to reach. So how do you contact and inform employees who aren’t sitting at a computer?

Reaching non-desk employees is essential in far-flung organizations. The secret, though, isn’t just using technological tricks such as responsive design for mobile, but also giving workers the information they need in whatever way they want to receive it.

Download this tip sheet from Ragan and Red e App, and you’ll learn how to:

  • Make it mobile. Your internal communications should easily run on any device on multiple platforms for employees on the go.
  • Use apps. People expect to be able to interact online with fellow employees and subscribe to information feeds that are relevant and of interest to them.
  • Provide documents digitally. Find out how JustFab provides access to documents, including benefits information, as well as ways to send company announcements such as messages.
  • Use video to include all employees. Learn how video told the story of a Bell Boeing V-22 Osprey that landed in a factory parking lot.
  • Use scheduling and messaging apps. Employees and managers are figuring out how to use external tools for messaging and to adjust their schedules and to swap shifts.
  • Work your theme. Find out how an airline creatively used a fake “boarding pass” to grab employees’ attention.
  • Livestream town halls. If this works for the National Park Service, it will work for your dispersed staff.
  • Empower individuals to share images and video. There’s no more banning video by employees. Find out why.
  • Use print. It might seem like a throwback, but print works.
  • Tell them face to face. Hear about JustFab’s team meetings before every shift.

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