Why and how enterprise communications starts with employee advocacy

Engaging millennials and their more established colleagues isn’t simply a tactic for stemming staff turnover. It’s also a catalyst for greater collaboration and brand ambassadorship.

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What does the internal communications landscape look like at your organization?

You’ve probably spent substantial time and resources hiring and training the right people. They know what they’re doing, but do they know why they’re doing it? Are they invested in company initiatives? Do they engage in social media sharing to promote the brand?

There’s been a flood of millennials in the workforce in recent years. Are you reaching (and keeping) them?

In this digital, mobile world, effective employee communication in the enterprise takes more than a legacy system; it takes a winning employee experience, starting with advocacy.

Here’s what you should know:

What is employee advocacy?

Many companies view employee advocacy as a vehicle through which to promote social media sharing, but let’s take the blinders off for a moment.

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