When Apple turned “there’s an app for that” into a global catchphrase in 2009, the company promised that its technology would change the way we live and work.
Today, when it comes to content marketing, there really is an app for that—no matter what sort of communication task lies before you. Here are 15 invaluable tools for content marketers:
Ahrefs describes itself as “powered by the best and the most complete data in the industry” for tracking and ranking backlinks. The “Content Gap” feature tell users where their competitors are ranking for keywords they’ve missed, and the “Keyword Difficulty Score” tool helps content marketers decide where to focus their efforts first.
Ahrefs can help content marketing teams construct a roadmap to achieve impressive SEO results.
The downside to most keyword tracking tools is that they track uses of the keyword in real time, which means they can tell you what is trending—but not what will be trending.