How to pitch Delta’s Sky mag
Editors of in-flight magazine look for pitches about the green movement.
Editors of in-flight magazine look for pitches about the green movement.
With three in 10 workers looking for jobs closer to home, communicators must get the message out that the company cares.
Discover what makes this internal publication enormously popular among Walgreens workers.
Popular wisdom has long held that you’re never going to please 10 percent of your employee base no matter what you do; is it just me, or is that bottom number growing?
How one communicator gradually moves employees—and himself—from ignorance to environmental enlightenment.
Ever wonder why company announcements say exactly nothing? Cassandra takes you behind the C-suite curtain to explain.
So you think you want to become the human face of your corporation? Look before you launch.
The chief communicator at Northern Illinois University explains how her staff handled the Feb. 14 shooting that killed five students and wounded 18.
Believe it or not, amid the muck and mire online there is some worthwhile stuff in those 100 million blogs.
The long feature story is increasingly rare in corporate publications, probably because it’s so difficult to write.
The social media press release is still a newborn while the traditional release is far from dead.
Written in a light tone, blog delivers university news better than press releases ever did.
People who think they look like dogs, and some stupid advice for parents … enjoy this sampler platter of corporate C.R.A.P.
When a rough-around-the-edges educational video went viral, success quickly followed.