A terrific presentation depends in large part on smart slide design.
To create great presentation slides, consider the human attention span.
Picture yourself arriving at the last presentation you attended. You were probably one of many and could melt into the crowd; you were interested but preoccupied. You had a phone in your pocket, a to-do list in your head and your next meal on your mind.
The presenter was vulnerable. In the next few moments, she could captivate you—or lose you with a barrage of information.
Studies show that humans don’t multitask effectively; instead, we switch our attention rapidly between tasks. Multitasking gets in the way of productivity, decreasing efficiency by as much as 40 percent.
MIT neuroscientist Earl Miller explains: “People can’t multitask very well, and when people say they can, they’re deluding themselves.”