6 ways Alaska Airlines communicates to a dispersed workforce

Few companies deal with as many employees on the go as an airline. Find out how Alaska and its sister brand Horizon Air stay in touch with pilots, flight attendants and others.

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Editor’s note: This story is taken from Ragan Communications’ distance-learning portal Ragan Training. The site contains hundreds of hours of case studies, video presentations and interactive courses.

Are you trying to reach remote employees across the nation—and perhaps around the globe?

Take a page from the strategy book of Alaska Airlines, which must get news out to 23,000 employees at that organization and its at sister brand Horizon Air.

Few companies have as great a challenge as airlines, striving to keep employees informed about everything from sudden blizzards to that co-worker who stole and crashed one of its planes.

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