7 ways to get broader reach for your infographics

It’s one thing for people to view them, and quite another for them to share them. Better still is if all those eyeballs see your call to action, triggering your desired response. Read on.

Ragan Insider Premium Content
Ragan Insider Content

B2B marketers are creating an increasing number of infographics, and it’s not because of anything in the water.

Sixty-five percent of people are visual learners. This single statistic might explain why high-quality graphics are shared at triple the rate of other types of content, as well as why marketers are creating more infographics than ever.

Even if you’re creating them, it’s possible that you’re not getting the maximum results for your efforts. According to Neil Patel, a consistent method, unique story, and reliable statistical data are crucial to the success of your infographics.

What other factors transform an average infographic to one that yields excellent performance? Here are seven easy tips for boosting the performance of your next infographic:

1. Start with the right topic.

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.